Posts Tagged ‘Marketing’

Hollister, San Benito County Real Estate Market Update for November 21st, 2009

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Single Family Residential

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Map of California highlighting San Benito County
Image via Wikipedia

 

Actives:

  San Benito County-137 of which REO-23 or 17%

  Hollister-67 of which REO-12 or 18%

Pendings:

  San Benito County-238 of which REO-50 or 21%

  Hollister-196 of which REO-42 or 21%

Absorption Rate:

  San Benito County-.58 months supply of inventory or 17 days

  Hollister-.34 months supply of inventory or 10 days

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Solds for the week: 19

   High-$431,000 New Anderson home, Conv. 1st (Actually 2 closed this week at the same price)

   Low-$140,000 REO/Bank Owned, All Cash

   Full-Price or Over-Asking: 14 or 74%

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Sale Type

  REO/Bank Owned: 7 or 37%

  Short Sale: 7 or 37%

  Equity Sale: 5 or 26%

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Financing Type

  New Conv. 1st: 11 or 58%

  FHA Loan: 4 or 21%

  All Cash: 4 or 21%

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Wow! A big week for closings…must have been the holiday next week and people making sure they get their first time homebuyer credit?

The Absorption Rate remains dramatically low! Shocking!

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Code of Ethics ~ Yes…Realtors do have them!

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NAR Code of Ethics 2009

Is your real estate agent a Realtor?

When a real estate licensee ~ salesperson or broker joins a local board of Realtors they must also join California Association of Realtors and the National Association of Realtors. Only then can they call themselves a Realtor!

If your agent does not belong to all 3 associations they are technically a “real estate licensee” not a Realtor.

Here’s a little pet peeve of mine…..we are not Real-la-tors. We are Real-tors. There is no -la- in Realtor and if you can’t properly pronouce your own profession….well then in my opinion you don’t deserve to be one.  If you can’t pay attention to the detail of properly pronouncing your own profession what other details are you going to miss in ohhhh something huge like a CONTRACT!

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Hollister, San Benito County Real Estate Market Update for November 7, 2009

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Single Family Residential

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Actives:   

SBC-132 of which REO/Bank Owned-15 or 11%

HO-72 of which REO/Bank Owned-10 or 14%

Pendings:

SBC-244 of which REO/Bank Owned-57 or 23%

HO-198 of which REO/Bank Owned-47 or 24

Absorption Rate:

SBC-.54 months supply of inventory or 16 days

HO-.36 months supply of inventory or 11 days

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Sold’s for the week: 17

High: $435,000 REO/Bank Owned, New 1st

Low:  $120,000 REO/Bank Owned, FHA Loan

Full-Price or Over-Asking: 13 or 76%

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Sale Type

REO/Bank Owned: 10 or 59%

Short Sale: 4 or 23%

Equity Sale: 3 or 18%

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Financing Type

New Conv. 1st: 5 or 29%

FHA Loan: 9 or 53%

 VA Loan: 1 or 6%

 CASH: 2 or 12%

Wow! A very strong week for the Sold’s.  The Short Sales made an impressive showing with 4 closed.

The inventory continues it’s march downward.

Short Sales and Foreclosures in Hollister and San Benito County

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So most of you know that I am a CDPE ~ Certified Distressed Property Expert.  Anyway yesterday I sent out 78 letters to distressed homeowners in the Hollister and San Benito County area. Here’s what I found on foreclosureradar.com

In the last month over 100 Notices of Default were filed. I went through the list and cross referenced to the MLS to see how many homeowners were trying to do a Short Sale vs. just letting their home go to Foreclosure. The national average is 70% of distressed homeowners do nothing to try and stave off Foreclosure. The number held true for Hollister and San Benito County at large.

The folks receiving letters from me are to those 70% who have not reached out for help! I hope they see the genuiness of the letters and there are honest, ethical agents out here with the skill set to help them figure this out. They really are not in this alone.

An interesting side note ~ there were 3 or 4 homes that were Bank Owned/REO’s that sold within the last year and their near owners are in default. All of them were FHA Loans so you know at the time of purchase the buyers were well qualified. So I’m so curious what happened to these homeowner’s. I would love to hear their story. We they effected by the economy and maybe lost a job or …… do they know the market has continued to trend down over the last year and they feel like the house isn’t worth what they paid for it so they’ve just stopped making the payments. To some degree I wonder how much of that is going on. It seems to be a possible cultural phenomenon.

7 Short Sale Myths

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A short sale can be an excellent solution for homeowners who must sell and owe more on their homes than they are worth. Unfortunately, a number of myths about short sales have developed, and it is important to understand the reality of this process should you find it meets your current needs.

Myth #1 – The Bank Would Rather Foreclose than Bother with a Short Sale

This is one of the most common misconceptions. The reality is that banks do not want to foreclose on your property because the foreclosure process is incredibly costly. Banks, investors, and even the federal government have all publicly stated that if a person is qualified for a short sale, the deal needs to be considered. Overwhelmingly, banks receive more on their investment through a short sale than a foreclosure.

The qualifications for a short sale include:

  1. Financial Hardship – There is a situation causing you to have trouble affording your mortgage.
  2. Monthly Income Shortfall “You have more month than money.” A lender will want to see that you cannot afford, or soon will not be able to afford your mortgage.
  3. Insolvency – The lender will want to see that you do not have significant liquid assets that would allow you to pay down your mortgage.

Myth #2 – You Must Be Behind on Your Mortgage to Negotiate a Short Sale

While this may have previously been the case, today lenders are looking for verifiable hardship, monthly cash flow shortfall, or pending shortfall and insolvency.

If you meet these three requirements and believe that you soon may be unable to afford your mortgage, act immediately. Any delay could limit your options. Do not wait until the countdown clock to foreclosure has started and you have even less time left.

Myth #3 – There is Not Enough Time to Negotiate a Short Sale Before My Foreclosure

This is a myth that probably hurts homeowners the most. Many do not realize that foreclosure is a process, and that there is time to make decisions that may result in better outcomes.

The foreclosing party—in most cases a lender—can stall a foreclosure up to the final day of the process. Today, many lenders will stall a foreclosure with as little as a phone call from you explaining that you are trying to sell, and almost all lenders will stall a foreclosure with a legitimate contract. For real estate professionals who understand foreclosures and short sales, there is time available until the foreclosure process is complete.

Myth #4 – Listing My Home as a Short Sale is an Embarrassment

It is understandable to have reservations about letting the world know that you owe more on your home than it is worth. However, according to recent estimates, more than one out of eight homeowners in the U.S. is in the same situation. You are to be congratulated for admitting you need help, taking action, and finding a professional who can work with you toward a solution.

With recent estimates showing 40-60% of U.S. sales will be short sales or foreclosures, you are not alone.

Myth #5 – Short Sales are Impossible and Never Get Approved

This is a complete falsehood. Are short sales more difficult to execute? Yes. Do you, as a homeowner, need to learn about a new process? Yes. Are they impossible? Absolutely not.

For example, agents with the Certified Distressed Property Expert® (CDPE) Designation receive thousands of short sale approvals on a monthly basis. These professionals have undergone extensive training in methods to help homeowners in distress and process short sales. While there are no guarantees in any transaction, more and more short sales are being approved regularly. This is far from an impossible process.

Myth #6 – Banks are Waiting on a Bailout and Not Accepting Short Sales

You may have heard this, but the reality is that banks (and the U.S. government) are trying to do anything they can, within reason, to avoid foreclosing on properties. It is preposterous to believe they would deny a short sale in hopes that some future legislation would pass and pay them for losses.

Today, more banks are aggressively pursuing short sales and working with agents who understand how to process them. Freddie Mac recently hosted a national training Webinar for real estate agents where they expressly stated the organizational goal of “eliminating distressed assets through modification or short sale.”

Myth #7 – Buyers are Not Interested in Short Sale Properties

This is a myth that potential sellers hear all the time. Thankfully, this is just not true. In fact, many agents are getting calls from buyers who say they only want to look at foreclosure and short sales.

For buyers, short sales and foreclosures have become synonymous with “good deals.” More specifically, international buyers are targeting these properties. Listing with an experienced agent who is educated in the short sale process will provide you with a great chance of quickly seeing a contract on your property.

Hollister, San Benito County Real Estate Market Update for October 31, 2009

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Single Family Residential

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Actives: SBC-138 of which REO/Bank Owned-20 or 14%

                     HO-73 of which REO/Bank Owned-15 or 21%

Pendings: SBC-238 of which REO/Bank Owned-56 or 24%

                          HO-194 of which REO/Bank Owned-46 or 24%

Absorption Rate: SBC-.58 or a 17 day supply of inventory

                                            HO-.38 or a 11 day supply of inventory

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Sold’s for the week: 14

  High: $690,000  REO/Bank Owned, FHA Loan

  Low:  $105,000  REO/Bank Owned, All Cash

Full-Price or Over-Asking: 9 or 64%

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Sale Type

  REO/Bank Owned: 11 or 79%

  Short Sale: 1 or 7%

  Equity Sale: 2 or 14%

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Financing Type

  New Conv. 1st: 4 or 28.5%

  FHA Loan: 6 or 43%

  All Cash: 4 or 28.5%

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Another typical week…however the inventory continues its march downward. It is alarmingly low!

How do I qualify for a mortgage modification?

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The first call you make should be to your lender, have the information above ready to discuss with them and call your customer service line to ask them what options you have available. If the person you speak with does not understand what you are asking, you can ask to be referred to one of the following departments (different lenders have different names for these departments):

  • Loss Mitigation
  • Mortgage Modification
  • H.O.P.E.

Prior to contacting your mortgage lender you can quickly complete an eligibility test at www.MakingHomeAffordable.gov. This test will let you know if you are eligible for a modification through the government-sponsored Home Affordability and Stability Program (HASP). For a list of mortgage lenders and servicers, visit www.HopeNow.org.

What if I don’t qualify for a mortgage modification, can’t afford my home, and owe more than it’s worth?

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You are not alone and foreclosure is not the only option. If your mortgage lender or servicer will not work with you to reduce your payment, you may want to consider a short sale. Agents like me, with the Certified Distressed Property Expert® Designation, have undergone extensive training in how to process and negotiate short sales. A short sale allows you to sell your home for less than what you owe and avoid foreclosure. Speak to your market expert to see if you may qualify

Hollister, San Benito County Real Estate Market Update for October 24, 2009

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Single Family Residential

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Active:  SBC-142 of which REO/Bank Owned-23 or 16%

                    HO-74 of which REO/Bank Owned-16 or 22%

Pending:  SBC-234 of which REO/Bank Owned-57 or 24%

                        HO-194 of which REO/Bank Owned-47 or 24%

Absorption Rate: SBC-.61 months supply or 18 days

                                            HO-.32 months supply or 10 days

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Solds for the week: 14

  High: $599,000  REO/Bank Owned, New Conv. 1st

   Low: $125,000  REO/Bank Owned, Cash

Full-price or Over-asking: 5 or 36%

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Sale Type

  REO/Bank Owned: 9 or 64%

  Short Sale: 4 or 29%

  Equity Sale: 1 or 7%

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Financing Type

  New Conv. 1st: 6 or 43%

  FHA Loan: 6 or 43%

  Cash: 2 or 14%

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Another typical week…for the most part.

Why would a lender modify my mortgage?

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Lenders have realized that in some cases it is better for them to work with current borrowers to lower payments or possibly improve terms in order to keep homeowners in their properties. The average foreclosure can cost a lender from 35-50% of the value of a property, so keeping borrowers in their homes is a good option for everyone